Believe in Your Brew
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(Survival International, Guaraní, Brazil)
Every year we set aside 5% of our profits to donate to Survival International, an organization that works in partnership with the Guaraní people to fight for their land rights. We do this because the destruction of critical habitat and first nation land in the region is not just a South American problem, it is our problem, and it is a global problem. As the JoGo originally evolved and was inspired from the mate straws created by the Guaraní tribe in Brazil, Paraguay, Bolivia, and Argentina, we believe it is our duty, and privilege, to give back to this nation.